Accenture acquisisce Openmind in Italia per supportare i clienti a reinventare le esperienze eCommerce

Le soluzioni multicanale di Openmind amplieranno le competenze di Accenture Interactive di fornire esperienze eCommerce connesse e basate sul Cloud
 
MILANO; 29 luglio 2021 – Accenture (NYSE: ACN) ha acquisito Openmind, boutique italiana di eCommerce con competenze di spicco in piattaforme basate sul Cloud, con l’obiettivo di offrire esperienze trasformative e soddisfare la domanda dei clienti in un mercato eCommerce in rapida crescita.  

Prima acquisizione di Accenture Interactive in Italia, Openmind vanta un approccio consulenziale multidisciplinare nelle aree dell’eCommerce, dei contenuti, della strategia, dell’experience design e della tecnologia, che migliorerà la capacità di Accenture Interactive di offrire eccellenza operativa ai clienti di tutti i settori industriali e specialmente negli ambiti lusso e moda. I termini dell’operazione non sono stati resi noti.

Spinta dalla pandemia, l’industria italiana della moda ha rapidamente accelerato verso lo sviluppo dell’eCommerce e delle vendite online con una previsione di crescita a due cifre nei prossimi tre anni[i], rendendo necessario lo sviluppo, attraverso piattaforme connesse e tecnologie cloud avanzate, di tutte quelle competenze volte a fornire esperienze digitali guidate dai dati e costruite intorno alle persone. L’acquisizione di Openmind continuerà ad ampliare le capacità di eCommerce di Accenture Interactive in Italia, offrendo ai clienti strategia e sviluppo di esperienze su piattaforme come Adobe, Salesforce e SAP e affiancandoli nel raggiungimento dei propri obiettivi di crescita internazionale, facendo leva sulla rete globale di Accenture.

"L’ingresso di Openmind arricchirà le attività del nostro hub internazionale di eCommerce a Milano, in un’area chiave di crescita per i clienti", ha dichiarato Alessandro Diana, Responsabile di Accenture Interactive in Italia, Europa Centrale e Grecia. "Siamo felici di dare il benvenuto al team di Openmind con cui condividiamo la missione di voler generare un impatto significativo e un’efficienza sempre maggiore per i nostri clienti in Italia e nel mondo. Nella nuova normalità le esperienze seamless nell’ambito dell’eCommerce hanno assunto ancora più rilevanza: le competenze e la profonda esperienza dei nuovi colleghi ci aiuteranno a garantire alle aziende tutti gli strumenti necessari per guidare una crescita profittevole e su larga scala".
            

Fondata nel 2004, Openmind, con sede a Monza, offre le sue soluzioni ad alcuni tra i brand più importanti al mondo nel settore del lusso e della moda ed è stata recentemente inserita nell’FT 1000: Europe’s Fastest Growing Companies del Financial Times. I circa 110 dipendenti di Openmind si uniscono ad Accenture Interactive in Italia, portando elevate competenze tecniche e una consolidata reputazione. 

"Non possiamo prevedere il futuro, ma possiamo certamente contribuire a costruirlo", ha affermato Ivano Cauli, CEO di Openmind, "Siamo entusiasti di unirci al team di Accenture Interactive per offrire soluzioni avanzate, utilizzando le potenzialità delle piattaforme più innovative, per trasformare l’esperienza eCommerce. Con questo accordo, continueremo a promuovere la nostra missione, sfruttando la consolidata esperienza di Accenture Interactive quale leader del settore, certi che questa operazione porterà al successo e alla crescita dei clienti".

L’offerta eCommerce di Accenture Interactive si concentra nel supportare i clienti a progettare e implementare esperienze trasformative per il consumatore, offrendo competenze specializzate nelle piattaforme emergenti e nelle moderne architetture eCommerce, quali quelle headless e composable.

Accenture
Accenture è un’azienda globale di servizi professionali con capacità avanzate in campo digitale, cloud e security. Combinando un’esperienza unica e competenze specialistiche in più di 40 settori industriali, fornisce servizi in ambito Strategy & Consulting, Interactive, Technology e Operations, sostenuta dalla più ampia rete di Advanced Technology e Intelligent Operations centers a livello mondiale. I nostri 569.000 talenti combinano ogni giorno tecnologia e ingegno umano, servendo clienti in oltre 120 paesi. Accenture abbraccia la potenza del cambiamento per creare valore e successo condiviso per i clienti, le persone, gli azionisti, i partner e le comunità. www.accenture.it  www.accenture.com

Accenture Interactive
Accenture Interactive immagina il business attraverso le lenti dell’esperienza, supporta la crescita aziendale con la creazione di esperienze di brand significative, risultato dell’unione di purpose e innovazione. Accenture Interactive disegna, costruisce, comunica e realizza esperienze che rendono la vita migliore, più produttiva e soddisfacente, sfruttando al meglio conoscenze e competenze umane e opportunità offerte dalla tecnologia. Accenture Interactive è stata classificata come l’agenzia digitale più grande al mondo da Ad Age, nonché Most Innovative Company da Fast Company. @AccentureACTIVE www.accentureinteractive.com

Ufficio Stampa Accenture
accenture.stampa@accenture.com
+39 331 6989467


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[i] Fonte: Osservatorio PoliMi 2020